Hi, I'm Riché!
AI-Native Product & Growth Leader
I build AI-powered CX and GTM systems that transform customer journeys into engines of adoption, retention, and lifetime value.
Who am I?
Product guy. Founder. Husband. Father. Activist. Christian. Nerd 🤓.
I’m a technical, customer-obsessed product leader with 15 years of experience solving complex customer experience challenges and scaling AI-powered SaaS platforms across martech, salestech, productivity software, and knowledge systems.From early-stage startups to global enterprises like IBM, Reddit, Bank of America, and Cigna Healthcare, I’ve led cross-functional teams—including product, engineering, design, marketing, data science, and customer success—through every phase of the product lifecycle: from 0→1 launches to growth and optimization at scale.My sweet spot is building CX and GTM platforms that reduce friction, improve adoption, and drive meaningful business outcomes. I’ve shipped onboarding systems, digital support experiences, agentic AI tools, and customer engagement workflows that led to higher trial conversions, faster time to value, and millions in retention and expansion revenue.I’m also an AI-native technologist — fluent in building with RAG systems, hybrid search, predictive ML models, and AI agents — with a product mindset that puts customer needs and business value first.
What I Can Help You With
Product, Soup to Nuts
From ideation through to build and launch, I can work with you on all aspects of bringing your product or service to market.
Strategy
Customer Research
Product Strategy
Growth Strategy
Design
Customer Experience
Journey Mapping
Execution
Product Management
Growth Programs & Systems
CRM & Customer Analytics
Side Project
Ascend Careers
Currently rethinking the career development experience with AI. Empowering professionals to own their career trajectory by building professional relationships and social collaborating to achieve their career goals.
My AI Startup
Spade AI
Led customer research, product strategy, and managed design and development of the first AI-powered search engine for finding market research data online. Scaled to 90 B2B companies as beta users within 3 months.
Growth
IBM Cloud & Watson
Oversaw experimentation and optimization of IBM Cloud’s website. Learnings informed enhancements that doubled organic traffic, saving millions in ad spend. Led growth efforts via e-nurture that increased trial-to-customer conversion by 30%.
Product Strategy & Build
The Well by
Northwell Health
Led product strategy, and managed design and development, for a lifestyle content brand to further Northwell Health’s connection with their patients.
Product Strategy & Build
Johnson & Johnson Consumer Products
Led discovery project to diagnose and identify systemic problems in J&J’s content management platform, which powered over 1,000 product websites. Led development of enhancements that saved the organization millions in technology and operational costs. Discovery work resulted in a 3-year implementation contract, increasing client revenue 10x.
Select Clients
My Rate Card
| Timeframe | Full-Time (5+/wk) | Part-Time (3x/wk) | Fractional (1-2x/wk) |
|---|---|---|---|
| Long-Term (>= 6 mos) | $25,000/mo | $19,500/mo | $2,000/day |
| Short-Term (< 6 mos) | $30,000/mo | $26,000/mo | $2,500/day |
| Emergency (<= 1 mo) | $50,000/mo | $33,000/mo | $3,000/day |
Why me?
Product mind grounded in bottom line.
I can lead product end-to-end, and can turn around and sell it. My product strategy is always grounded in generating or saving millions for your organization.
Over 200 products, apps, and websites launched
$XX,000,000 generated
XXX,000,000 reached
Want to work with me?
Tell me how I can help.
Please include details on the scope, timeline, and budget for your project in your message. I will get back to you ASAP.
Thank you!
I will get back to you as quickly as possible. I appreciate your patience.